With the emergence of digital technology in recent years, using social networks to sell is an effective solution. For a company it is now impossible to ignore social networks in their communication strategy, these social networks are even vital for some companies. With Twitter, Instagram, Facebook, LinkedIn, Pinterest… the list…

Many have already bought on Amazon, but how do the workings of the world’s favourite marketplace work? With its reputation, Amazon manages to attract both buyers and sellers. So, you want to try your luck and sell on Amazon? Or are you already there and you want to be profitable…

The best time to post on social networks is when your customers and subscribers are online. This ensures that you reach your audience and maximize your visibility. But what’s the best time to post new content? When is the best time to post on Facebook? …

Your WordPress website may have great content, but if it’s not SEO-optimized, you’ll encounter a big problem. Your website won’t appear in search results, which will reduce your chances of getting traffic significantly. Researching the best SEO plugins for WordPress may seem confusing. …

Cryptocurrencies are both a cryptographic currency and a peer-to-peer payment system. These digital currencies are therefore virtual currencies in the sense that they are characterized by a lack of physical support: no coins, no notes, and payments by cheque or bank card are not possible either. These are alternative currencies…

The standard strategy currently adopted by many marketing teams can be summed up as: attract traffic to a website and convert it into leads to pass the baton to the sales team, and then start over. In other words, generate more traffic and more leads in the hope of producing…

Drop shipping is a supply chain management method in which inventory does not pass through the retailer. …

Video marketing has become an essential format for digital marketing strategy. For example, YouTube has more than one billion hours of videos viewed every day around the world. Not to mention the billions of videos that are published there… A figure that keeps growing because Internet users and therefore your…

An e-commerce chatbot increases conversion rate! Ask any seller and they will tell you if they can have a discussion with a potential customer, the chances of closing the sale are higher. Without an e-commerce chatbot, your online sales site is not equipped with the right tools to maximize sales and customer satisfaction. Conversational Commerce and e-commerce chatbots: the logical evolution of e-commerce